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Top 5 tools to reduce cart abandonment

Cart abandonment is something that eCommerce site owners fear the most. It is no less than a nightmare for them. The reasons for cart abandonment may vary from a normal sign up form to expensive shipping. Whatever the reason be, cart abandonment can be a hindrance to a business’s success. A number of tools, software, and plugins have been developed to eliminate cart abandonment.

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What infuriates your customers?

Unhappy customers may directly or indirectly mean high bounce rates, bad company reputation, declined sales, deflated profits and much more. Even if you do your best to gain customer satisfaction, there are certain pitfalls that might lead to customer dissatisfaction.

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Here’s how influencer marketing benefits your brand

It is a known fact that influencer marketing is mainly focused on key individuals rather than the target audience. It is all about identifying the individuals that have influence over potential buyers and orienting marketing activities around these individuals. In other words, this type of marketing is like personifying your brand where the influencers have a personal relationship with their audience.

Source: Party Vapours

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IMPORTANCE OF OMNICHANNEL IN MODERN CUSTOMER SERVICE

Omnichannel customer support is an expansion of the multichannel approach to sales, meant to provide the customers with a seamless shopping experience irrespective of the shopping method (online or offline). It is a powerful medium for enhancing the customer experience, boosting company sales and strengthening the business relationships. When implemented appropriately, this type of customer support can work wonders for a business.

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HERE’S WHY YOU NEED TO INVEST IN MARKETING AUTOMATION

In this competitive era, businesses do not have even a single second to waste. So, they find ways to reduce the wastage of time and increase productivity. Marketing automation is one such technology that helps with the same. As the name suggest, marketing automation is all about transforming the boring, monotonous marketing tasks into faster, fun and productive ones. For the businesses who do not use it, here’s a bunch of reasons why you should invest in this highly efficacious technology.

Source:PartyVapours

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5 PROVEN STRATEGIES TO BOOST BRAND ADVOCACY

Brand advocacy is all about your brand lovers introducing your products and services to new customers efficaciously acquiring new customers and boosting your sales. Working towards brand advocacy can actually cut out on a business’s marketing expenses and still boost revenues like never before.

Source:PartyVapours

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5 Proven strategies to boost brand advocacy

Brand advocacy is all about your brand lovers introducing your products and services to new customers efficaciously acquiring new customers and boosting your sales. Working towards brand advocacy can actually cut out on a business’s marketing expenses and still boost revenues like never before.

Source: PartyVapours

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4 Reasons your business should use brand advocacy

Brand advocacy is all about your brand lovers introducing you to new customers, efficaciously driving new revenue and business intelligence. It further helps cut down on marketing expenses as well. It can benefit a business in a number of ways. Read on to know what brand advocacy can do for your business.

Source: PartyVapours

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The best strategies to boost relationship marketing

According to a research, it is easy to retain the existing customers rather than attracting the new ones. Also, the cost involved in the latter process is too high. Therefore, it is advisable to work towards customer retention rather than customer acquisition and relationship marketing is the best way to do that!

Source: PartyVapours

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HOW RELATIONSHIP MARKETING BENEFITS YOUR BUSINESS

Relationship marketing is a form of marketing that emphasizes on customer retention and satisfaction, rather than a focus on sales transactions. It is an arrangement where both the buyer and seller have an interest in providing a more satisfying exchange.Using this process, businesses aim at making a comfort zone with a client that doesn’t aim at one-off sales.

Source: PartyVapours

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