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What is Search Engine Optimization (SEO)?

by jack4 months ago

When you are looking to purchase a product, find a restaurant, or looking to hire a business for a service, what is the first thing you do? 


The first page of Google receives 91.5% of the total clicks from web searches. The first position of the organic search engine results page on Google receives 32.5% of the total clicks. How can you ensure your business shows up in front of consumers at the point in time they are searching for your products and services?There are over 200 different ranking factors that determine a website’s position on the search engine results page. Zigma writers are skilled search engine optimization writer, and know what search engines are looking for when ranking website content.

What is Search Engine Optimization (SEO)?

Search Engine Optimization is the process of affecting the visibility of your website on search engines, like Google, bing, DuckDuckgo and Yahoo! with tactical on and off page optimization strategies. Keyword relevance

  • Fresh/updated content
  • Meta tags
  • Indexing
  • Credibility/Trust
  • Readability
  • User experience

An important aspect of SEO is making your website easy for both users and search engine robots to understand. Although search engines have become increasingly sophisticated, they are unable to see or understand a web page the same way a human can. SEO helps the engines figure out what each page is about, and how it may be useful for users. 

  Zigma: A SEO Company You Can Trust

Zigma is an experience SEO and internet marketing company Toronto that understands search engine optimization and how it can help your business evolve. The days of keyword stuffing are gone.

#Onlinemarketing #SEO #SEM #Webdesigner #Development #Digitalmarketing #Toronto

Source: Zigma

Related Post: internet marketing company Toronto

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