Personally and professionally, communication is a powerful medium that can dictate success or failure. Companies know that customer relationship is vital and these relationships can be easily maintained by Live Chat.
63% of customers said they were more likely to return to a website that offers live chat as opposed to one that doesn’t.
77% of customers won’t make a purchase if there’s no live chat support.
Live chat works so well at keeping customers happy because it brings together the best aspects of digital service and traditional service.LIVE CHAT- MARRIAGE OF DIGITAL MEDIA AND PEOPLE:
You get the efficiency of digital interactions and the warm, personal interactions of real people. Customers get quick help, but they don’t have the anguish of talking to a robot. That’s the kind of marriage that you know will go the distance — as long as you use them in the right balance.ACCURACY AS WELL AS SPEED:
The most important element of any customer service channel IS providing useful answers to customer questions. This should be the primary requirement of any channel. Customers shouldn’t have to jump through hoops or do any extra work just to get your help or a useful solution to their problem. Keep customers happy and that relationship strong with the first contact problem resolution. Chat does come with the advantage of being able to rewrite before you hit send (so you can perfect your response).CUSTOMER OPENNESS- YOUR ADVANTAGE:
Loyal customers are pretty responsive. Unlike customers who have only just started buying from you, they are more than likely to speak up when they aren’t happy. If an unhappy customer comes to chat, solve their problem, but then use their openness to your advantage.KEEP CUSTOMERS HAPPY:
Not surprising, the best method for maintaining relationships with customers is keeping them happy. If you’re using live chat (or considering using live chat), then you have a secret weapon at your disposal. Keeping customers happy means providing quick, friendly, and accurate responses — something that live chat happens to do fantastically.
Source:Live Chat Agent