It depends on what the company wants to achieve. Creating an account and having one on Facebook is free of charge. You can let someone else run your account without experience, and this person will take care of throwing in random content that does not affect your company's indicators. You can also commission a larger corporation, which is focused on servicing a large number of customers, without taking too much care of the results.
When it comes to running a Facebook account for marketing and business benefits, this should be seen as a kind of investment, as well as an investment in promotion through flyers, display ads or banners.However, the difference between them and the Facebook account is important.
These promotion methods are becoming less and less effective and their costs are significant, given that they reach a random group of people who are not always interested in the company's products.Keeping a Facebook account allows you to reach people potentially interested in thecontinue reading →