In the past, colleges used corkboards to pass important information to students. Later on, they advanced to sending the students mass emails, which often went unread.
Communication within colleges is an ongoing process that is not limited to the inside of classrooms. Students want to stay informed about everything, from emergency alerts to their professors’ office hours to the day’s lunch menu at the cafeteria. However, college administrators usually find it hard to distribute relevant, timely information to students and visitors.
Thankfully, a new communication tool, digital signage, has emerged to replace inefficient bulletin boards and emails. A majority of modern colleges use digital signage for a number of reasons:
- Digital signage eliminates the cost of printing numerous copies of signs and posters to announce events, only for them to later be thrown away, which is wasteful.
- Digital signage features dynamic and visually appealing images and videos that capture the attention